Vayechi 5773

We learn from Yaakov's death that one's legacy can live on after death. The Gemara (Taanis 5b) says that Yaakov did not die. How is this so? Doesn't the posuk says that they eulogized him, buried him and embalmed him? Rather, this means to say that Yaakov did in fact die, but he stays alive through his descendants. Just as his descendants are alive, so too Yaakov is alive. One could this to mean that if we continue in the ways of Yaakov (his middos and virtues) we keep Yaakov "alive" in all of us.